ulrike zachl

Ulrike Zachl - Multilingual PPC & SEO Specialist - German Native Speaker
 
Work Experience
From 2011 Freelance
Multilingual SEO & PPC Specialist, German native
Languages: German (native), Italian (bilingual), French (excellent)
Google Adwords Certified Partner
Google Analytics Individual Qualification
2008-2010 Relactions, Online Travel Marketing, Venice, Italy
Multilingual PPC & SEO Specialist
- Analysing and optimising multilingual tourism web sites to increase traffic and conversions
- Managing multilingual keyword advertising (PPC) campaigns (Italian, English, German, French, Russian)
- Analysing traffic (Google Analytics) and generating reports
- Training clients in SEO copywriting
2005-2008 TSW, Search Marketing, Treviso, Italy
International SEM Specialist
- Optimising text and html code of multilingual web sites (German, French, Italian, English) for search engines
- Submitting web sites to European and International search engines and directories; link building activities
- Monitoring and reporting rankings and traffic
- Managing keyword advertising (PPC) campaigns: Google Adwords (Qualified Google Advertising Professional), Yahoo!SM, Yandex.ru Direct
- Managing cooperation with external native speakers on SEO and PPC projects
1997-2005 Freelance Translator
Languages: German, Italian, French
Areas of Specialization: web sites, tourism, correspondence, product brochures, art
Clients: translation agencies, web agencies, hotels, artists
Education
2005 Université Marc Bloch, Strasbourg, France
Postgraduate Master's Degree in Multilingual Web Design, Localisation and Content Management
Languages: French, English, German
Project: French version and SEO of a German hotel web site
Final Project: Bilingual online travel guide: web site development, localisation & SEO
2002 Universität Innsbruck, Austria
Integrated Master's Degree in Translation
Languages: German, Italian, French
Terminological Thesis: German-Italian-English Remote Sensing Glossary
1996 Scuola Europea di Traduzione Letteraria, Bolzano, Italy
Certificate in Literature Translation
Languages: German, Italian
Final Project: Translation from Italian into German: "La fidanzata di Hendrix da piccolo" by Silvia Ballestra, published in: Italia fantastica, Berlin, Wagenbach, 1997, p. 15-30.
Languages
German
Italian
French
English
Spanish
Native speaker
Near native (C2)
Proficient (C2)
Advanced (C1)
Elementary (A2)
 
 
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